In the fast-evolving landscape of real estate in Gujarat, one name is steadily carving its niche — ICONIC. With its roots in trusted legacy retail brands “PARAS” & “ROOPKALA,” ICONIC is not just another developer — it is a vision turned into reality: to bring premium lifestyle homes and spaces to Viramgam and beyond.
In this blog, we introduce ICONIC’s philosophy, journey, and what makes it stand apart.
Our Story: From Retail to Realty
For over 50 years, the team behind ICONIC built their reputation in retail through PARAS and ROOPKALA in Viramgam. ICONIC Inspired by an unmet demand for quality residences, they decided: if no one was building the ideal home, they’d build it themselves. Thus began ICONIC — founded on a promise of uncompromised quality, attention to detail, and a respect for nature and human experience.
This transition from retail to realty carries significant meaning: the same values of trust, customer-focus, and lasting quality that built their retail legacy now shape their real estate projects.
What “ICONIC” Means: Values & Vision
Quality without compromise: Every project emphasizes structural integrity, superior materials, and modern finishes.
Lifestyle with balance: Green landscapes, open spaces, amenities, and careful planning merge to create environments that are restful yet vibrant.
Local insight, global standards: Being rooted in Viramgam helps ICONIC understand ground realities, while their ambitions align with modern design and infrastructure trends.
Holistic development: Beyond residences, ICONIC aims to deliver well-rounded living — retail, offices, hospitals, entertainment — so that residents need not travel far for daily needs.
Flagship Projects: A Snapshot
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Iconic One: Premium 3 & 4 BHK bungalows near Popat Chokdi. Modern architectural aesthetics, lush landscape, every amenity thoughtfully included.
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Iconic Garden City: Coming soon — designed for growing families seeking spacious homes, wide roads, greenery, and top-tier infrastructure.
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Iconic Three: The grand commercial-residential hub — hotel, hospital, food court, shopping, cinema — all under one roof, redefining how we think of mixed-use spaces.
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Iconic Four: A blend of residential and commercial showrooms in prime location, maintaining continuity in ICONIC’s vision.
Why Viramgam?
Viramgam is emerging as a promising growth center in Ahmedabad’s periphery:
Connectivity: easy linkages to key roads and cities.
Affordable expansion: land and development costs here can offer more value than central areas.
Growing demand: with urban sprawl, more people seek homes in suburbs that offer peace + convenience.
Local character: Viramgam has cultural roots (for instance, Munsar Lake and historic temples) which lend charm to living here.
By choosing Viramgam as its canvas, ICONIC seeks to foster a balanced future — not merely expand urban footprint.
ICONIC is more than brick and mortar. It’s a promise:
“Time to relish the blessing of nature, lush landscape & luxurious lifestyle.”
If you’re looking for a home that offers peace, modern amenities, thoughtful design, and a community atmosphere — welcome to ICONIC. Stay tuned to this blog for more deep dives into individual projects, lifestyle tips, and behind-the-scenes stories.